Meet the New Philanthropy and Engagement Department

United Way of El Paso County is proud to introduce you to our newest department: Philanthropy & Engagement. A merging of our former Marketing and Resource Development departments, this team will focus on improving donor engagement and introducing newer digital technologies to improve communications strategies. This team will be the one helping drive a successful campaigns, engage employees and support organizations in leaving their mark on the community. 

Read on to get to know the members of our team, the work they do for our United Way, and more!

Meet the Team 

Elizabeth Gamez, VP of Philanthropy & Engagement

Elizabeth Gamez is United Way of El Paso County’s Vice President of Philanthropy and Engagement and oversees the strategic vision and forging of collaborative relationships and development of compelling communication content.She’s been a part of the team for six years and before taking on her current role, Elizabeth was United Way’s Vice President of Marketing. Prior to joining the United Way team, she spent time at two Public Broadcasting Service (PBS) stations, KCOS-TV, Channel 13 in El Paso and New Mexico PBS in Albuquerque, NM supporting outreach and digital efforts. The El Paso native and Burges graduate earned her Bachelors of Journalism and Mass Communications from the University of Nebraska-Lincoln where she participated in two foreign in-depth reports. On top of designing and writing, her favorite part of her job is building external and internal relationships to ultimately support El Paso families. 

When she’s not working, you’ll find Elizabeth spending time with her partner, Martin, and two little ones, 5-year old Oliver and 1-year old Theo. She’s a fan of reading memoirs by political figures and enjoys switching between electronic dance music and NPR. 

Carlos Armendariz, Assistant Director of Communication & Engagement

Carlos Armendariz joined United Way of El Paso County (UWEPC) as the Marketing Intern in 2018, was promoted to Marketing & Communications Associate in 2020, and most recently promoted to Assistant Director of Engagement & Communication in 2021. As the Assistant Director of Engagement & Communication, he oversees the development and management of the United Way brand; marketing and communication; and engagement efforts required to support the long-term strategic direction of the organization. Carlos also leads and guides UWEPC’s Engagement & Communication team members to strategically develop and build awareness of services related to addressing community needs. Prior to joining United Way of El Paso County, he supported the daily operations of the Marketing & Management department at The University of Texas at El Paso campus, where he also received his Bachelor’s Degree of Business Administration in Marketing.

In his free time, Carlos enjoys spending quality time with his family in Ciudad Juarez and has grown fond of running during El Paso’s fascinating sunrises.

Margaux Dalbin, Assistant Director of Philanthropy

Margaux Dalbin has been with United Way of El Paso County for four years and previously held the positions of Community Engagement Coordinator and Assistant Director of Community Impact. Margaux has a Bachelor’s Degree in Urban & Regional Planning from Texas A&M University and is currently working on her Masters of Business Administration at UTEP.  She has also served on the Women’s Fund of El Paso Board of Directors and co-chaired Power of the Purse 2019.  She hopes to bring her experience in community engagement and program oversight to immerse community partners in philanthropic endeavors.

Margaux lives in a 400 sq. foot tiny home, and in her spare time is working on developing a patio and garden. 

Sarah Raschbaum, Donor Relations Manager

Sarah Raschbaum is the Donor Relations Manager for United Way and works primarily with United Way’s young professional networks, RISE and United Way Young Leaders Society. Originally from the Philadelphia, Pennsylvania area, Sarah’s strong familial roots brought her back to El Paso. Sarah currently attends UTEP’s College of Liberal Arts and will be completing her Bachelor of Multidisciplinary Studies this summer. She has a strong passion to support those most in need within our community. Having worked at a variety of non-profit organizations, Sarah brings significant community engagement and donor relations experience to United Way of El Paso County.

Sarah is a houseplant lover, and you can often find her tending to her ever-expanding collection of indoor plants. For her next plant adventure, she’d love to start a community garden.

Samantha Fierro, Development Specialist

Samantha Fierro is the Development Specialist at United Way of El Paso County. Currently, her role consists of providing administrative support to public and private sector employee workplace giving campaigns, community and corporate engagement opportunities, and donor relationship management. She has been with United Way for two years and first began as an intern in 2019. Although Samantha is not an El Paso native, she has been living in El Paso for 12 years. She received her B.A. in English with an emphasis in Professional Writing from the University of Texas at San Antonio. In addition, Samantha has her M.A. in Nonprofit Management from the University of Houston-Downtown. Furthering her higher education has taught her the importance of being confident in her own capabilities and to never give up. 

She has been married for two years and has three rambunctious cats. Samantha’s passions include: music, reading, spending time with family, and watching movies. A fun fact about Samantha is that she used to sing opera and even majored in vocal performance her freshman year of college. 

Julia Hettiger, Marketing & Communications Specialist

Julia Hettiger is the Marketing & Communications Specialist for United Way, assisting with copywriting, donor relations, and email marketing. She’s worked in communications in a variety of industries, including for a local marketing agency and various children’s media organizations, and is thankful to bring her expertise to work for an organization so dedicated to supporting the community. An El Paso native, she holds a Bachelor of Business Administration in Marketing from UTEP and a Masters of Fine Arts in Creative Writing with a focus in children’s literature from Hamline University in cold Saint Paul, Minnesota. 

In her spare time, Julia reads and writes books for kids, experiments with vegan recipes, and plays too many classic arcade games on her partner’s PlayStation.

Cindiley Ojeda Munoz, Marketing Intern

As the Marketing Intern, Cindiley contributes to the achievement of United Way’s mission and vision through development and implementation of marketing and communications strategies, specifically for United Way’s internal programs, including our signature program, Parents as Teachers. As the marketing intern she supports the assistant director of engagement & communications by developing and fulfilling the duties of a comprehensive marketing plan. Cindiley is an undergrad senior at The University of Texas at El Paso pursuing a Bachelors in Marketing & Finance, where she was a Peace Corps ambassador for the 2020-2021 school year. Cindiley has had an Internship with Race El Paso in which she was in charge of event planning, social media managing and much more behind the event production.  

In her free time, Cindiley enjoys planning short trips with her friends and/or family as well as exercising regularly.

Our Goals 

With the Philanthropy & Engagement department, we have many goals to further our support of the community and engage seamlessly with our donors. These goals include: 

·       Coming together to support the community

·       Engage donors in all that United Way has to offer

·       Support young adults on their philanthropic journey

·       Invest in local agencies committed to changing lives

·       Giving organizations opportunities to fulfill their corporate responsibilities

As we embark on this new journey together, we’re excited for all the great things we will accomplish.